Entry Details

About the Entry

Category: 
All Content > Original Research > Mid Atlantic

Title of entry: 
ASI Research Estimates Size of UK, European Union Promo Market

Issue or Publication date:
August 14, 2023

Publication name: 
ASICentral.com

Publishing/parent company: 
ASICentral.com

View Website home page:
www.members.asicentral.com

Description of the enterprising work that went into this entry and its significance or impact on readers:

Our company, ASI, provides hundreds of key metrics to give our members a detailed look at the North American promotional products market. Meanwhile, Europe lacks basic information, such as how large is the continent’s promo industry. Our team, including Research Director Nate Kucsma, set to change that this year, using lengthy analyses and our network of contacts throughout Europe. The result is the first-ever estimate of the UK and EU promo market, with key breakdowns such as promo spend by country per capita and as a percentage of GDP. Digital News Director Christopher Ruvo then used the data for a thorough article that talks to the key players across the pond and highlights the top trends and opportunities on the international scene.

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Entry URL(s), if applicable:
Please enter a URL that will direct judges to the entry: 
https://members.asicentral.com/news/newsletters/promogram/august-2023/asi-research-estimates-size-of-uk-european-union-promo-market/

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