Entry Details

About the Entry

Category: 
All Content > Sustainability Article > Central

Title of entry: 
A New Way for A New World

Issue or Publication date:
May 2024

Publication name: 
tED magazine

View Website home page:
tedmag.com

Links to entry URLs

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Entry URL(s), if applicable:
Please enter a URL that will direct judges to the entry: 
https://www.tedmagazine-digital.com/tedmagazine/may_2024-b-transforming_energy/MobilePagedReplica.action?pm=1&folio=8#pg10

Entry Essay: 
As the official publication of the National Association of Electrical Distributors (NAED), tED magazine is the voice for the top electrical distributors in North America. Designed to appeal to all electrical distribution personnel—from drivers and warehouse workers to presidents and CEOs—tED is read by employees of companies ranging from national chains to independents of all sizes. tED’s readers are top performers and decision-makers in the industry and the magazine strives to get important messages and product information in front of them each month. We are also proud that tED magazine has a reputation for addressing the tough issues within the channel that are reported on without advertiser influence.

America is embarking on a plan of "re-electrification"—transitioning to a clean energy system by replacing fossil fuels with electricity generated from renewable sources—and the focus on it has remarkable business implications for electrical distributors. As private investment and government funding of over $1 trillion begins to flow for a broad array of electrification projects over the next several years, electrical distributors will have the services, materials, and solutions needed for these efforts.

In "A New Way for A New World," freelance writer Bridget McCrea outlines the opportunities available to electrical distributors and talks to those who are already deeply entrenched in it, offering advice and insight into what it takes to capitalize on the clean energy revolution.