2022 Azbee Awards of Excellence

Category

Design > Opening Page/Spread-Illustration > Central

Awarded to

Randi Vincent, Art Director; Scott Costa, Publisher; Misty Byers, Editor; Karen Linehan, Production Editor

Entry details

Is Your Price Right?

Issue or publication date: September 2021
Publication name: tED magazine
Publishing/parent company: National Associations of Electrical Distributors (NAED)
Website home page: tEDmag.com

About the publication's mission and readership:

https://tedmag.com/about/

Description of the enterprising work that went into this entry and its significance or impact on readers:

Pricing amid all the disruption caused by COVID has distributors scrambling for clarity. Product delivery times are uncertain as well as pricing for the electrical products they sell, making pricing to customers another quandary distributors must contend with.

The stock illustration used to open the story uses a larger-than-life pricing scanner along with a larger-than-life boxed item to articulate the gravity of the subject matter.

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