2018 Azbee Awards of Excellence

Category

Online > Web News Section > Mid Atlantic

Awarded to

Evan Sparks, Editor-in-Chief; Monica Meinert, Associate Editor; Kerry O'Leary, Senior Writer

Entry details

ABA Daily Newsbytes

Issue date (if applicable): 
Publication name: ABA Banking Journal
Publishing company: American Bankers Association
Website home page: https://bankingjournal.aba.com/category/newsbytes/

Please describe the publication's mission and readership:

ABA Daily Newsbytes is the online news service of the ABA Banking Journal, offering two-dozen customized e-newsletters (including a daily news email reaching 70,000 bankers nationwide) and hosted on aba.com/bankingjournal. We inform leaders at banks of all sizes about critical industry trends and regulatory developments.

Please describe the enterprising work that went into this entry and its significance or impact on readers:

Our team authors anywhere from six to 16 original news stories daily about banking industry trends, economic news, regulatory updates and legislative matters -- all aimed at helping bankers do their jobs more effectively. In our last reader survey, we received a 96% reader satisfaction rating and a Net Promoter Score of 63, which is on par with the scores of top brands like Apple, Trader Joe's and Southwest Airlines. 82% of readers read our newsletter every day, and 73 % click over to our news site at least once a week.

Links to entry URLs

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Entry URL(s), if applicable:
https://bankingjournal.aba.com/category/newsbytes/

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